Weyerhaeuser Distribution Adds Allura Siding in Northeast

Weyerhaeuser Distribution’s Easton, Pennsylvania facility will now offer Allura, a leading fiber cement siding manufacturer. The facility will service markets in the northeast including Pennsylvania, New Jersey, New York, Maryland, Connecticut and Delaware. The specially formulated, high performance fiber cement siding has a natural wood look and is easy to maintain and can stand up to weather conditions in all climates.

Allura’s lap siding comes in both smooth and traditional finishes, both have fire, bug, moisture, impact and fade resistant qualities. Smooth lap offers a smooth matte finish with the lowest gloss finish available while traditional lap showcases a realistic wood grain. Both finishes are available with a ready-to-paint option, or customers can choose from one of the ColorMax® solid colors and stain color solutions.

In addition, a full line of ColorMax and primed products lines will be available including planks, panels, shingles, soffits, trim, and shapes offering a complete one-stop-shop for ease of installation.

“We’re excited to add Allura to our wide range of building products in Easton – offering builders another way to differentiate their homes,” said David Helmers, vice president of Weyerhaeuser Distribution. “Coupled with Easton’s excellent customer service and quick delivery capabilities, we’re confident our customers will quickly adopt this high performing, affordable alternative siding for both new construction and remodeling.”

For more than 75 years, Allura has manufactured fiber cement exterior building products. With an industry-leading 50-year limited warranty and commitment to sustainability, Allura is a powerful addition to Weyerhaeuser’s distribution offering. Allura’s fiber cement siding products are manufactured in its three plants, North Carolina, Indiana and Oregon.

“We’re pleased to partner with Weyerhaeuser’s Easton-based distribution network and its loyal dealer base,” says Jessica L. Navascues, CEO, Allura. “The partnership expands our national reach and is an important step in the growth of Allura in the U.S. building products market.”

For more details on Allura fiber cement siding, visit www.AlluraUSA.com.
For more information on Weyerhaeuser Distribution, visit www.weyerhaeuser.com/distribution.

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